"Easter Costs Less at Walmart"

I have to admit that I'm addicted to the TV show Lost. I've been with it from the very first few shows, and now that the series finale is just a few weeks away, I already find myself going through withdraw. However, in a very exciting episode last night, I was completely distracted by something else on TV...this commercial:
http://www.youtube.com/watch?v=ybU6XCdY3Dw

Because of the sheer volume of product that Walmart is able to sell, they are able to lower their prices, and in reality, Easter dinner, Easter baskets, Easter outfits, etc are most likely cheaper there than most other places. However, the wording of the closing tag line, "Easter Costs Less at Walmart" became a reflective moment for me during Holy Week. At what cost did God give us the gift of Easter, who, through showing us His great love for us, reconciled us to Himself?

In his first book, the apostle Peter writes "For you know that it was not with perishable things such as silver or gold that you were redeemed from the empty way of life handed down to you from your forefathers, but with the precious blood of Christ, a lamb without blemish or defect." In Isaiah 53, the prophet writes "But he was pierced for our transgressions, he was crushed for our iniquities; the punishment that brought us peace was upon him, and by his wounds we are healed."

The price of Easter - of God's sacrifice and raising of his own Son - is a gift that is truly, truly priceless. No matter where you go, Easter will not cost less than the blood of Christ.

As a mid-Holy week reflection, here's a beautiful song written by Third Day's Mark Powell...



Peace,
Dave